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1.1 PRINCIPLES OF MANAGEMENT
1. Choose one academic administrator and another public administrator and
conduct interview and then ask them how their job differs from that of business
managers. How do they know how well their department, institution or
organization is performing, Since profit is probably not one of the criteria for
assessing effectiveness and efficiency?
2. Design a interview schedule and conduct the interview a manager in your
locality and ask him how many subordinates he has. Are different numbers of
subordinates supervised at the top, the middle, and the bottom of the
organizational hierarchy? What really determines the span of management in
the organization.
3. “There are two notions about relationship between job satisfaction and
productivity: a happy worker is a productivity one; a happy worker is not
necessarily a productive one.” Critically evaluate this statement and bring out
the situations under which each statement is true.
4. “Planning is the basis, delegation is the key, information is the guide, and action
is the essence of control of.” Trace the relationship between control and other
functions with real life examples.
1.2 MANAGERIAL ECONOMICS
1. Out of your own experience find out the reasons for failure of business
forecasting even in the experienced companies.
2. Take the IT sector as an example for perfect competition and analyse the
character.
3. Prepare an essay to show the growth of National Income in India after
Independence
4. Explicit the empirical production and explain optimum combination of inputs
with diagrams.
1.3 ACCOUNTING FOR MANAGERS
1. How a financial statement helps the investors and creditors for a service based
company and manufacturing company. Give your views by taking any one of the
company of your choice on both the sector.
2. Identify the financial ratio on which Managerial of retail store should focus.
Further analyse the various importance of those ratio and give your views. How
it will help the retail store.
3. Discuss various applications of the Break Even Chart. Enumerate the various
criticism usually levelled against Break Even Charts. Differentiate how this
Break Even chart helps the service sector and manufacturing sector.
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4.From the following particulars, prepare the Balance Sheet of Sri Mohan Ram.
Current Ratio -- 2
Working Capital -- Rs. 4,00,000
Capital block to Current Assets -- 3:2
Fixed Asset to turnover -- 1:3
Sales Cash / Credit -- 1:2
Stock Velocity -- 2 months
Creditor’s velocity -- 2 months
Debtor’s velocity -- 3 months
Capital block Net Profit -- 10% of turnover
Debentures / Share Capital -- 1:2
Gras Profit Ratio -- 25% (to Sales)
Reserve -- 2.5% of turnover
1.4 MARKETING MANAGEMENT
1. Examine the suitable demographic segmentation variables other than age and
sex for the following industry
• Two wheeler
• Brewery
• Insurance
2. You have been selected by the ABC Pharmaceutical Company to be a sales force
for the period of three years. Identify and describe how you would progress
through the steps in effective selling.
3. Select an example of a new product failure in the recent context. Explore and
prepare a report highlighting the causes for its failure. Do you think a better
understanding of consumer behaviour could have contributed to its success in
the market place? Do you accept or not? Justify your stand.
4. Design a questionnaire to determine repeat purchase behaviour and brand
loyalty with respect to
• Fairness cream
• Mobile
• Sports shoe
• Ready-to-wear garments
1.5 HUMAN RESOURCE MANAGEMENT
1. “One reason for implementing global training programmes is the need to avoid
business losses due to cultural insensitivity”. What sort of training programme
would you recommend to avoid such cultural insensitivity?
2. Bring out some real life examples of how to use interest inventories to improve
employee selection. In doing so, suggest some examples of occupational
interests that you believe might predict success in various occupations including
Professor, Accountant and System Analyst.
3. Design a graphic rating scale for the below mentioned professions:
i. Secretary
ii. Engineer
iii. Web Designer
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4. Develop an incentive plan for the following positions:
i. Chemical Engineer
ii. Plant Manager
iii. Used car sales force
iv. First-line supervisor
Examine the factors that you have to consider in reaching your conclusions.
1.6 PRODUCTION AND MATERIALS MANAGEMENT
1. Why are some Industries located near the source of raw materials, whereas some
other Industries are located near the market? Justify your answer with practical
exam.
2. Explain the different types of plant layout? Write the advantages and disadvantages
of each type of layouts with exam.
3 Describe the requirements of effective system of production and planning control
in any steel plant.
4. Assume that you have been appointed as quality control manager of a textile
company. How will you control the quality of the products by using various
control charts? Discuss the construction procedure and application of each
chart in maintaining the quality of products.
1.7 RESEARCH METHODS FOR MANAGEMENT
1. Consider the following research questions:
(a) How do the minority groups in a university view the students counselling
program?
(b) Examine the relationship between intelligence and creativity among the
students.
(i) The type of research that would best answer the question
(ii) An appropriate sampling method
(iii)The best method of collecting the data.
2. Discuss the role of Regression Analysis in business and industry. How are
Regression Coefficients helpful in analysing the regression lines?
3. The mean weekly sales of soap bars in department stores was 146.3 bars per
store. After an advertising campaign, the mean weekly sales in 22 stores for a
typical week was increased to 153.7 and showed a standard deviation of 17.2.
Was the advertising campaign successful? Substantiate your views.
4. Prepare a questionnaire for the following research problem:
“Identify the factors influencing recently married couples striking a divorce”
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M.B.A- IYR – Assignment